News

From our blog:

March 18, 2010

SonoSite’s NanoMaxx and GE’s Venue Ultrasound Systems
Filed under: Anesthesia, GE Ultrasound, Portable Ultrasound, SonoSite

It seems like yesterday when I first plugged in my computer and connected to AOL, I can still hear the unmistakable sound of connection as a new world opened up. As technology in our computers and cell phones change daily, so does the technology in ultrasound. Sure some of the systems are smaller and faster, but do they truly provide the same diagnostic accuracy as their big brothers?
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March 12, 2010

Upcoming Ultrasound Tradeshows
Filed under: 3D Ultrasound, 4D Ultrasound, Anesthesia, Breast, GE Ultrasound, SonoSite, Ultrasound, Women’s Health

Ahhhh, the sound of happy feet not having to support me for 8 hours while standing in the trade show booth greeting and educating customers on the latest and greatest innovations. It’s kind of hard to explain why our technology was so much better than the competition’s when they essentially were the same - ugh.
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March 6, 2010

Ultrasound System Training – Who Needs it?
Filed under: Ultrasound, Used Ultrasound, refurbished ultrasound

So... somebody decided to purchase a refurbished ultrasound system (better known as used equipment), it was within the budget, it came with a 90 day warranty, and the user thought “How hard can this be? I’ve been scanning for years with a different system, but they’re all the same, right?” Well, no, not really. I think that buying an ultrasound system from a reputable reseller is often a good idea when budgets are tight, it’s kind of like buying a new vs. a used car, new things drop in value as soon as they are bought so often you can get a relatively new ultrasound system for a great price. However, if you buy a system that nobody has scanned on before you are not maximizing that investment and getting the most out of its features.?
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February 5, 2010

Check Your Heart. Check Your Lungs. Check Your Boob.
Filed under: Breast, Elastography, Portable Ultrasound, SureTouch, Women’s Health

OK - I’m straying from our world of ultrasound to talk about what appears to be an amazing new product on the market. We all know that Elastography is the latest and greatest technology is helping detect breast malignincies. Some companies execute through the transducer and others through proprietary software and hardware. But both come with a hefty price tag and a full-blown ultrasound system. What if there was a different way? A hand-held, laptop device that without the physics knowledge base of a sonographer or physician, could easily print an image with report findings related to benign or malignant breast lesions.
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December 5, 2009

Snapshot of the New Portable Ultrasound Systems
Filed under: 3D Ultrasound, 4D Ultrasound, Anesthesia, OB/GYN, Portable Ultrasound, Ultrasound, Women’s Health

RSNA Update #2
Here’s a quick rundown on the new tiny tots in the ultrasound marketplace:
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December 4, 2009

Reach Out and Grab Your 3D Baby Face
Filed under: 3D Ultrasound, 4D Ultrasound, OB/GYN, Siemens Medical, Ultrasound, Women’s Health

RSNA update #1
Although trolling at RSNA, somehow I missed seeing this in action, and I’m from Acuson/Siemens, shame on me! Actually, I think it was demonstrated during a scientific meeting. Copying and pasting from the press release, sorry...
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March 2010 Press Release

March 2009 Newsletter

KNOW THY CUSTOMER!

A purchase is made based on what the customer thinks it can do for him or her. What are your customer’s real needs, problems, and reasons for buying?

• What solution can you offer them right now - maybe a free PM with the purchase of a new probe?
• Do they need resources for personnel to assist with their accreditation process?
• Are you keeping up with the trends so you can educate your busy customer? Click here to learn about a new program for endocrinology accreditation and certification www.aium.org.

By understanding the clinicians’ challenges and their ultrasound environment you gain their confidence and credibility.

ULTRASOUND CONSIGNMENT

There’s a great alternative for healthcare professionals looking to unload ultrasound related equipment! Whether you have equipment to sell or you know of customers seeking to turn excess equipment into cash, Brava Market Square is the solution!

Since it can be economically challenging to stock inventory today, your customers now have the ability to post ultrasound related products on a website that features a consignment option. Through a very simplified process, customers (or resellers) can post equipment and let Brava Market Square handle the complexity of marketing and selling the equipment.

Click here to learn more.

Renaissance is currently awaiting SDMS approval on several programs so that we can provide your customers with CME credits for specified ultrasound training.

If you are looking to get creative with ultrasound support options for your customers, contact us to customize a program to help you continue to bring excellent post-sale customer service support to your installed base.